IDEAS INCUBATOR, SERVICE DESIGN
Looking back on 2010, it was a time when new challenges appeared. Before that, most of the leading financial markets in the world had been affected by economic recession and the key priorities became an increase in efficiency and a decrease in expenses. In 2010, however, things changed. The key priority became an increase in the number of customers.
At that time, Millennium’s board had to choose one of two paths to pursue this goal: acquisition or organic growth through better customer experience. They picked the second option and chose us, Innovatika’s experts, to join them on this path.